Le Membership AccorHotels welcomes Banyan Tree Lodges & Resorts’ branded properties into its loyalty program worldwide. To rejoice the launch, members can take pleasure in 4 occasions the Rewards Factors for stays at Banyan Tree, Angsana and Cassia properties worldwide throughout the provide interval once they e-book by 24 February 2019 for stays till 14 April 2019.
Elite members of Le Membership Accorhotels can even take pleasure in member advantages and privileges to make their stays much more particular as this system is about really recognizing loyalty members with customized companies once they keep at Banyan Tree Lodges & Resorts.
AccorHotels and Banyan Tree introduced a strategic long-term partnership in December 2016 whereby each teams will collaborate to develop and handle Banyan Tree-branded motels around the globe. The partnership additionally provides Banyan Tree entry to AccorHotels’ world reservation and gross sales networks in addition to the famend Le Membership AccorHotels loyalty program.
There are presently 48 properties underneath the Banyan Tree Lodges & Resorts’ world community, of which 37 will participate within the Le Membership AccorHotels loyalty program.
“The mixing of Banyan Tree’s branded properties into Le Membership AccorHotels is a joyous event for us and we hope that this partnership will give our members a possibility to accrue Rewards factors for his or her stays and benefit from the distinctive choices which Banyan Tree, Angsana and Cassia motels have to supply,” mentioned Henrik Berglind, Vice President Loyalty Asia Pacific.
“With the introduction of the three new manufacturers into one world loyalty program, our members now have much more locations and extra motels to select from around the globe, with Banyan Tree’s luxurious motels and resorts providing a sanctuary for the senses in distinctive and trendy lodging.”
Ms. Ho Ren Yung, Vice President, Model HQ of Banyan Tree Holdings mentioned, “As an impartial firm, our strategic alliance with AccorHotels permits us to proceed securing lodge administration agreements on our personal whereas accelerating Banyan Tree Lodges & Resorts’ growth with AccorHotels’ experience to develop our manufacturers around the globe. With Banyan Tree Group celebrating our 25th Anniversary this yr, we’re excited to take part within the Le Membership loyalty programme and hope to create distinctive experiences for the members at our unique locations – steeped in a way of place via sustainable actions, design and structure inbuilt concord with nature.”
Winner of the Freddie Award for Greatest Loyalty Program for 2 years in a row (2015, 2016) in Asia, Australasia, Europe, Africa and Center East and this yr named Greatest Program for the third yr working in Europe/Africa, Le Membership Accorhotels is the pioneering lodge loyalty program which permits members to make use of their factors at over 3,500 motels in 100 international locations throughout 20 manufacturers.
This system has over 53 million members globally with 16 million members in Asia Pacific.
ABOUT BANYAN TREE HOLDINGS LIMITED
Banyan Tree Holdings Restricted (“Banyan Tree” or the “Group”) is a number one worldwide operator and developer of premium resorts, motels, residences and spas, with 48 motels and resorts, 61 spas, 73 retail galleries, and three golf programs in 25 international locations. Every resort sometimes has between 75 to 300 rooms and instructions room charges on the larger finish of every property’s specific market.
The Group’s main enterprise is centered on 4 manufacturers: the award-winning Banyan Tree and Angsana, in addition to newly established Cassia and Dhawa. Banyan Tree additionally operates the main built-in resort in Thailand – Laguna Phuket – via the Group’s subsidiary, Laguna Resorts & Lodges Public Firm Restricted. Two different built-in resorts – Laguna Bintan in Indonesia and Laguna Lăng Cô in Central Vietnam – full the standing of the Group because the main operator of built-in resorts in Asia.
As a number one operator of spas in Asia, Banyan Tree’s spas are one of many key options of their resorts and motels. Its retail arm Banyan Tree Gallery enhances and reinforces the branding of the resort, lodge and spa operations.
For the reason that launch of the primary Banyan Tree resort, Banyan Tree Phuket, in 1994, Banyan Tree has acquired over 2380 awards and accolades for the resorts, motels and spas that the Group manages. The Group has additionally acquired recognition for its dedication to sustainability for environmental safety and emphasis on company social accountability. Along with its presently working motels, resorts, spas and golf programs, the Group presently has 20 motels and resorts underneath development, and one other 26 underneath improvement.
www.banyantree.com www.angsana.com www.cassia.com www.dhawa.com
ContactGaynor ReidMedia Relations ManagerPhone: +65 6408 8864Ship Electronic mail
AccorHotels is a world-leading journey & way of life group and digital innovator providing distinctive experiences in additional than 4,000 motels, resorts and residences, in addition to in over 2,500 of the best personal houses across the globe. Benefiting from twin experience as an investor and operator via its HotelServices and HotelInvest divisions, AccorHotels operates in 95 international locations. Its portfolio includes internationally acclaimed luxurious manufacturers together with Raffles, Fairmont, Sofitel Legend, SO Sofitel, Sofitel, onefinestay, MGallery by Sofitel, Pullman and Swissôtel; in addition to the favored midscale and boutique manufacturers of Novotel, Mercure, Mama Shelter and Adagio; the in-demand economic system manufacturers together with ibis, ibis Types, ibis finances and the regional manufacturers Grand Mercure, The Sebel and hotelF1. With an unmatched assortment of manufacturers and a wealthy historical past spanning shut to 5 a long time, AccorHotels, together with its world staff of greater than 240,000 devoted men and women, has a purposeful and heartfelt mission: to make each visitor Really feel Welcome. Visitors take pleasure in entry to one of many world’s most rewarding lodge loyalty applications – Le Membership AccorHotels. AccorHotels is energetic in its native communities and dedicated to sustainable improvement and solidarity via PLANET 21, a complete program that brings collectively workers, company and companions to drive sustainable progress. Accor SA is publicly listed with shares buying and selling on the Euronext Paris trade (ISIN code: FR0000120404) and the OTC market (Code: ACRFY) in the USA.