BETHESDA, Md. — Marriott Worldwide right now unveiled Marriott Bonvoy, the brand new loyalty model changing the present loyalty manufacturers – Marriott Rewards, The Ritz-Carlton Rewards and Starwood Most popular Visitor (SPG) – and reflecting the unequalled advantages, single loyalty portfolio and experiences introduced final 12 months. Marriott Bonvoy is constructed on the idea that journey enriches us all and has the ability to counterpoint the world. Marriott Bonvoy launches on February 13 when the brand and branding begins rolling out throughout all client touch-points, together with on property, advertising and marketing and gross sales channels, digital, cellular and co-brand bank cards bolstered by a multi-million-dollar international media marketing campaign beginning in late February.
“Marriott Bonvoy marks an evolution in journey as a result of it represents greater than a loyalty program,” stated Stephanie Linnartz, International Chief Industrial Officer, Marriott Worldwide. “Marriott Bonvoy is a journey program designed to carry to life our extraordinary portfolio of world manufacturers in 129 international locations and territories, whereas additionally offering infinite inspiration for members to maintain touring and pursuing their passions.”
Linnartz continued, “Represented by a easy, daring and fashionable brand, Marriott Bonvoy is welcoming and optimistic. Our 120 million members have entry to the world’s main lodge portfolio at the most effective room charges and member advantages, as properly our assortment of Moments experiences that carry exploration and discovery of the world to the forefront.”
Starting on February 13, Marriott Rewards Moments and SPG Moments will turn into Marriott Bonvoy Moments, which along with Marriott Moments will characteristic roughly 120,000 experiences in 1,000 locations out there for buy or by redeeming factors. Along with accessing regionally related sights and excursions, resembling climbing into glacial Patagonia, desert treks on camelback in Morocco or cruising to Vietnam’s timeless floating villages, members can bask in as soon as a lifetime experiences like cooking alongside famend cooks Daniel Boulud and Eric Ripert, or honing soccer abilities in a grasp class with Corridor of Fame large receiver Jerry Rice.
All through 2019, Marriott will carry Marriott Bonvoy to life with a sequence of experiential occasions for members making the most of the corporate’s advertising and marketing partnerships with iconic manufacturers together with the NCAA and the FIA Components One™ World Champions, Mercedes-AMG Petronas Motorsport, in addition to by sponsorships such because the Oscars®, Coachella Valley Music and Arts Competition, Dubai Jazz Competition, The Hong Kong Sevens and The PGA Tour World Golf Championships-Mexico Championship.
On August 18, 2018, Marriott launched one loyalty program with unified advantages beneath its three legacy loyalty manufacturers – Marriott Rewards, The Ritz-Carlton Rewards and SPG. On February 13, the mixed program completes its integration beneath one identify, Marriott Bonvoy.
With Marriott Bonvoy, members can have entry to Marriott’s portfolio of various manufacturers together with the most important assortment of way of life and luxurious properties. Whether or not it’s sun-soaked overwater bungalows at The St. Regis Maldives Vommuli Resort, mountain-side resorts nestled towards ski slopes like at The Westin Resort and Spa Whistler, beachfront properties hugging pristine sands like at The Ritz-Carlton, Bali, to iconic city towers providing panoramic views like on the JW Marriott Marquis Lodge Dubai, or former palatial residences like The Gritti Palace, a Luxurious Assortment Lodge (Venice), Marriott Bonvoy supplies members an unparalleled providing of experiences along with the chance to earn fascinating member advantages.
Since Marriott launched the unified loyalty advantages beneath Marriott Rewards, The Ritz-Carlton Rewards and SPG final August, members have been capable of seamlessly guide stays and earn and redeem factors throughout all the portfolio and obtain Elite standing sooner with new Elite tiers. Members now earn on common 20 % extra factors per greenback spent.
The launch of Marriott Bonvoy will introduce two new names for earlier Elite standing tier names:
Marriott Bonvoy Titanium Elite will exchange Platinum Premier Elite for members who surpass 75 nights.
Marriott Bonvoy Ambassador Elite will exchange Platinum Premier Elite with Ambassador. This high Elite standing tier acknowledges members who surpass 100 nights and greater than $20,000 in spend yearly. These members benefit from the highest degree of personalization with a devoted ambassador to assist plan their journey and cater to their wants one-on-one.
Marriott Bonvoy will usher in a brand new cellular expertise. Members utilizing both the SPG or The Ritz-Carlton Rewards apps are inspired to obtain the present Marriott app now which can robotically replace to turn into the Marriott Bonvoy app on February 13. The SPG and The Ritz-Carlton Rewards apps can be deactivated on that date.
Members can study extra about Marriott Bonvoy at MeetMarriottBonvoy.marriott.com the place in addition they can watch a brief video describing the brand new model. To obtain the media equipment together with photographs and video, please click on right here. To study extra concerning the loyalty program advantages, please go to www.marriott.com.
Marriott Worldwide Broadcasts Marriott Bonvoy – The New Model Title Of Its Loyalty Program
About Marriott Bonvoy
Marriott Bonvoy is the corporate’s new journey program constructed on the idea that journey enriches its members and the world round them. Launching in February 2019, Marriott Bonvoy replaces Marriott Rewards, The Ritz-Carlton Rewards and Starwood Most popular Visitor (SPG). Comprised of a portfolio of extraordinary manufacturers the place you possibly can earn and redeem, in addition to providing roughly 120,000 vacation spot excursions and adventures on Marriott Bonvoy Moments, the journey program permits members to discover the world in pursuit of their passions. Below Marriott Bonvoy’s 5 Elite tiers, standing is extra achievable than ever. With a single forex, incomes and redeeming factors is quicker and less complicated, and members can speed up the factors they earn with co-branded bank cards from Chase and American Specific. When members guide direct on Marriott.com they obtain all of the perks that include Elite standing, together with, free and enhanced Wi-Fi and unique member-only charges, and on the Marriott app they take pleasure in cellular check-in and checkout, Cell Requests and, wherever out there, Cell Key. Along with that includes a robust journey program, Marriott.com additionally gives 30 extraordinary manufacturers to guide, infinite experiences and the most effective out there charges. To enroll without cost or for extra details about Marriott Bonvoy, go to MeetMarriottBonvoy.marriott.com. To obtain the Marriott app, go right here. Vacationers may also join with Marriott Bonvoy on Fb, Twitter and Instagram.
About Marriott Worldwide, Inc.
Marriott Worldwide, Inc. (NASDAQ: MAR) is predicated in Bethesda, Maryland, USA, and encompasses a portfolio of greater than 6,700 properties in 30 main lodge manufacturers spanning 130 international locations and territories. Marriott operates and franchises resorts and licenses trip possession resorts all around the globe. The corporate additionally operates award-winning loyalty applications: Marriott Rewards®, which incorporates The Ritz-Carlton Rewards®, and Starwood Most popular Visitor®. For extra data, please go to our web site at www.marriott.com, and for the newest firm information, go to www.marriottnewscenter.com. As well as, join with us on Fb and @MarriottIntl on Twitter and Instagram.