Preservica’s energetic digital preservation platform chosen to future-proof distinctive digital property that doc practically 150 years of company, model and retail historical past.Oxford, London UK and Boston MA – March 14th 2018: The Sainsbury Archive, which charts the expansion and historical past of one of many UK’s largest supermarkets, has chosen Preservica’s AWS cloud-hosted digital preservation platform to actively protect invaluable digital property referring to the corporate’s operations. These at the moment date from the opening of the very first retailer in Drury Lane, London in 1869, and the Archive additionally plans to make use of Preservica to safeguard completely born-digital data sooner or later.The Sainsbury ArchiveThe Sainsbury Archive accommodates an unlimited array of supplies together with promoting, model property, advertising campaigns, each situation of the corporate’s in-house journal, packaging and product designs, in addition to company governance data reminiscent of assembly minutes, board stories and employees data. The archive additionally homes culturally vital objects like day by day memos despatched to Sainsbury’s retailer managers throughout WW2, and Household enterprise papers. The Sainsbury Archive is enterprise a large-scale digitisation challenge which prompted the staff to look at its digital preservation technique. It’s anticipated to create round 65 TB of data, and subsequently felt it was necessary to make sure its distinctive digital materials could possibly be safely saved and future-proofed, utilizing a safe cloud-hosted preservation and entry platform. That is particularly pertinent for materials that’s at the moment liable to degradation and format obsolescence, reminiscent of movie and VHS tapes.Marcela Bonthron, Sainsbury’s Archive Co-ordinator, stated: “Beforehand we’d been utilizing native servers to retailer Sainsbury Archive invaluable information and data, however the want for a strong method to digital preservation quickly turned clear. It wasn’t simply to consolidate and handle the massive quantities of digital data our digitisation tasks will naturally create, but in addition to make our distinctive digital property extra accessible and guarantee they continue to be readable and useable by future generations. Preservica may also allow us to future-proof the massive quantities of latest born-digital info that the Sainsbury Archive can be buying sooner or later.”Managed by the Museum of London Docklands in Canary Wharf, The Sainsbury Archive is utilized by researchers, the general public and Sainsbury’s personal inner groups, to realize perception into enterprise and retail historical past, procuring and consuming habits, structure and concrete growth, and promoting, show, and product design. For instance, packaging designs from the 1970s lately impressed the design of the brand new Sainsbury’s Financial institution bank card, in addition to the design of Sainsbury’s own-brand vinyl data.Allison Foster, Sainsbury Archivist on the Museum of London Docklands, stated: “With a excessive variety of digitisation tasks underway, it was necessary to discover a digital preservation answer for our archive that will defend data from know-how and file format obsolescence, in addition to present wider inner entry. We additionally wanted a system that might join with our current catalogue, to keep away from needing to re-key or copy metadata. For us, Preservica ticked all these containers and extra.”Mike Quinn, CEO of Preservica, added: “The Sainsbury Archive joins a quickly rising variety of enterprise archives utilizing Preservica’s cloud-hosted energetic digital preservation platform. They’re future-proofing distinctive digital property to tell model, company and enterprise selections at present and in years to come back. We’re delighted to play a component in serving to the Sainsbury Archive safeguard such an extremely wealthy and necessary digital archive” ENDSNotes to the MediaAbout The Sainsbury ArchiveThe Sainsbury Archive paperwork the historical past of Sainsbury’s from its basis in Drury Lane in 1869, but in addition supplies a novel report of the transformation that has occurred in retailing for the reason that mid-19th century, and the influence of those modifications on society.In 2003 the Sainsbury Archive was arrange as an unbiased charitable belief and in 2005 relocated to the Museum of London Docklands in Canary Wharf. The thing of The Sainsbury Archive is to advance training for the general public profit by amassing, sustaining and displaying objects and paperwork referring to the historical past of Sainsbury’s and the household of John James Sainsbury.About PreservicaPreservica is altering the way in which organisations all over the world defend and future-proof essential long-term digital info. Out there on premise or within the cloud (SaaS), our award-winning energetic digital preservation software program has been designed from the ground-up to sort out the distinctive challenges of making certain digital info stays accessible and reliable over many years.It’s a confirmed answer that is trusted by a rising variety of companies, archives, libraries, museums and authorities organisations all over the world – together with the Related Press, Transport for London (TfL), Texas State Library and Archives, MoMA, Yale, the World Financial institution and HSBC – to call just a few.Go to: www.preservica.com Twitter: @preservicaMedia enquiries Within the UK: For additional info, please contact:Edward Clark, [email protected], or name: +44 (0) 203 697 6680In Canada and the US: For additional info, please contact: Maria Doyle, [email protected], or name: 781-964-3536

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