API-first Structure and Quick Deployment Cited Amongst Prime StrengthsMunich, (Germany), November 19, 2018 – commercetools, a worldwide chief in next-generation commerce software program, has been positioned within the Main Gamers class of the 2018 IDC MarketScape for B2C Digital Commerce report, which goals to assist organizations handle the “pace of change in B2C digital commerce.” commercetools is an API-first platform – one of many two primary architectural types cited within the report for companies transferring off their legacy commerce platform as a part of a strategic digital transformation effort. Based on the report, “commercetools is among the foremost distributors by way of an API-first structure, thereby permitting clients to deploy very granular performance through commerce microservices. The microservices are scalable and permit clients to solely buy performance they want[1].” The report additionally lauded commercetools’ quick deployment – “deployment time for testing and integration takes days, versus weeks or months” – and worth delivered as key strengths of the commercetools platform. “Digital transformation is the number-one driving pressure behind the business’s shift to quicker, extra versatile enterprise structure that features microservices, cloud, and APIs,” mentioned Dirk Hoerig, CEO of commercetools. “Our placement as a Main Participant within the IDC MarketScape reveals that we offer nice ecommerce software program for contemporary commerce, serving to firms to grasp the problem of change and agility.” In 2018, commercetools has additionally been acknowledged by Forrester and Gartner for its transformative method to commerce, with the entire big-three analyst corporations, together with IDC, noting that to remain aggressive and related within the digital financial system, firms should embrace an structure that helps them pivot rapidly. The IDC MarketScape report defines two fashions for digital commerce platform structure – all-in-one and API-first – and advises IT consumers to find out which mannequin most accurately fits their wants. commercetools pioneered using APIs and constructed its platform from the bottom up in an API-first methodology, permitting purchasers to rapidly deploy one or all its modular APIs in a headless, microservices style. This method maximizes pace of deployment in addition to delivers flexibility since it may be built-in with any digital expertise platform or back-end cost, ERP or different enterprise software program. The one true microservices-based enterprise method in the marketplace, the commercetools platform permits practically hourly releases, considerably enhancing an organization’s skill to compete. The API-first, cloud-native commercetools enterprise platform permits manufacturers to rapidly add commerce to channels and gadgets past conventional internet outlets, together with cell apps, on-line video games, AR/VR and social media channels in addition to any internet-connected machine similar to kiosks, wristbands, or cars. An excerpt of the report is obtainable for obtain right here https://okay.commercetools.com/idc-marketscape-2018. [1] IDC MarketScape: Worldwide SaaS and Cloud-Enabled B2C Digital Commerce Platforms 2018 Vendor Evaluation (doc #US44288618, October 2018)About commercetoolscommercetools is a next-generation software program expertise firm that gives a real cloud commerce platform, offering the constructing blocks for the brand new digital commerce age. Our modern API method helps retailers create model worth by empowering commerce groups to design distinctive and fascinating digital commerce experiences in every single place – immediately and sooner or later. Our agile, componentized structure improves profitability by considerably decreasing growth time and sources required emigrate to fashionable commerce expertise and meet new buyer calls for. It’s the good start line for personalized microservices. Go to www.commercetools.com for extra info.About IDC MarketScapeIDC MarketScape vendor evaluation mannequin is designed to supply an outline of the aggressive health of ICT (info and communications expertise) suppliers in a given market. The analysis methodology makes use of a rigorous scoring methodology based mostly on each qualitative and quantitative standards that ends in a single graphical illustration of every vendor’s place inside a given market. IDC MarketScape offers a transparent framework during which the product and repair choices, capabilities and methods, and present and future market success elements of IT and telecommunications distributors may be meaningfully in contrast. The framework additionally offers expertise consumers with a 360-degree evaluation of the strengths and weaknesses of present and potential distributors.Media ContactStephanie Wittmanncommercetools Company CommunicationsE. [email protected] M. +49 (0)173 615 56 01

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